Frederik Wouters
Long time drupalist, very new Mauticonaut?
Frederik gets the most out of people and teams. He is a strong communicator and motivator.
He breathes iterative development and incremental improvement.
Frederik is experienced in managing large software setups over multiple teams.
He is a certified scrum-master, Product owner, Prince 2 and TOGAF 9.2 practicioner.
At Dropsolid he does Enterprise architecture assignments for clients.
Talk
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Hyper personalisation in the era of GDPR
Organisations need to know how their customers feel about their products, services, processes, etc. A client-centric approach may include tailoring pages and interfaces for the best possible digital experience. But since the GDPR, there is a legal framework for processing PII; furthermore, new approaches such as SOLID data vaults are being developed.
In this talk, you’ll discover the link between a digital experience platform, the GDPR, SOLID and some governmental projects. You’ll hear the impact on organisations. And you’ll find out how to benefit from this approach.